Daisy Froud is a strategist with 20+ years experience in devising and delivering tools and processes for architectural brief-development, community engagement and participatory design. Having started her career in community-led regeneration and environmental campaigning, from 2003 to 2014 she was a founding director of architecture practice AOC, before moving into sole practice. Daisy is a Mayoral Design Advocate to the Mayor of London/ GLA, sits on Design Review Panels for the London Boroughs of Barking & Dagenham and Croydon, and in 2014 was shortlisted for The Architect’s Journal Emerging Woman Architect of the Year Award. Since 2007 she has been a Teaching Fellow at The Bartlett School of Architecture.
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